Designed around the concept of“getting lost in a KAWAII world and becoming part of a Japanese nightmarket," this vibrant event blends colorful creativity, nostalgicfestival traditions, and contemporary entertainment into an unforgettablesummer evening.

Whether you're visiting Japan for the first time, traveling with friends, or looking for a unique date-nightexperience, KAWAII Night Market invites you to see, play, taste, and takehome the magic of Japanese culture in one exciting venue.

Event Information

·      Event: Harajuku KAWAII Night Market(KAWAII Yoichi) Vol.1

·      Dates: August 20-30, 2026

·      Venue: Tokyu Plaza Harajuku "Harakado" Rooftop (6F/7F)

·      Theme: KAWAII Culture × Japanese SummerFestival × Night Market

·      Ticket& More information: https://kawaii-yoichi.com/

Event Highlights

✨Spectacular Illuminations
Explore a colorful dreamscape brought to life by the adorable "KAWAIIFRIENDS." Creative lighting installations transform the venue into aphotogenic wonderland perfect for social media and memorable travel photos.

🎯KAWAII Festival Games
Experience Japan's beloved summer festival traditions through interactiveattractions inspired by classic ennichi (festival stalls), including games such as ring toss and target shooting, reimagined with a uniquely KAWAII twist.

🍧KAWAII Food &Drinks
Indulge in exclusive food and beverage creations that are as visuallydelightful as they are delicious. Enjoy specially crafted menu items thatcapture the fun and excitement of a Japanese night market.

🛍️️Limited-Edition Merchandise
Take a piece of the experience home with exclusive KAWAII FRIENDS goods andevent-only souvenirs available nowhere else.

A Must-Visit Summer Event in Tokyo

As Japan continues to expand itsvibrant nighttime entertainment scene, KAWAII Night Market represents a freshand exciting way to experience Japanese culture after dark. CombiningHarajuku's creativity, Japan's festival traditions, immersive entertainment,and Instagram-worthy attractions, this limited-time event is a must forinternational visitors looking to experience the playful and colorful side ofmodern Japan.

Experience the magic of KAWAII after sunset and discover a side of Tokyo you won't find anywhere else. ✨🌈🎆

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More detail? Contact us.

Luxury Escapes by JTB

Toll-free 1-888-364-7118

Email: Luxuryescapes@jtbusa.com